HOLOGIC CANADA
Keeping the brand healthy, for her
Medical technology company, Hologic, is focused on improving women’s health and well-being through early detection and treatment. The company’s core business units focus on diagnostics, breast health, gynecological surgical, skeletal health, and medical aesthetics. They are a global champion of women’s health.
The Challenge
Hologic (Canada) required external production and design support for their marketing team. A full array of international, print and digital, marketing efforts needed to be localized to abide to Health Canada regulations. Ongoing design and layout of additional marketing is required for internal/external advertising, product launches, trade shows, and to directly support the Canadian divisional sales team.
The Solution
We provide consistent and timely on-going support to the team at Hologic. We assigned a lead designer directly to that account that works collaboratively with other designers. While ensuring all Canadian regulatory content updates adhere to the multi-brand guidelines, we provide targeted design solutions for a variety of marketing material.
Thank you for 5 fabulous years of design excellence so far and I look forward to what we can get up to next! I so appreciate your strategic approach and quick response time to our varied requests. Very happy to have Sherpa Creative as our creative partner!
Laurie Schertzer, Marketing Coordinator
Deliverables
Brand Strategy
Print & Digital Advertising
Infographics
Presentations
Event Signage
Web Design
Support
Web Development
Signage Application
Printing
Production Services
HOLOGIC CANADA
Keeping the brand healthy.
Hologic Inc. is a medical technology company primarily focused on improving women’s health and well-being through early detection and treatment. The Company’s core business units focus on diagnostics, breast health, gynecological surgical, skeletal health, and medical aesthetics. They are a global champion of women’s health.
The Challenge
Hologic (Canada) needed external production and design support for their Toronto marketing team. They needed to create or localize all branded marketing efforts internally and externally for advertising, product launch events, and the local sales team support.
The Solution
We provide consistent and timely on-going support to the team at Hologic. We assigned a lead designer directly to that account that works collaboratively with other designers. While ensuring all Canadian regulatory content updates adhere to the multi-brand guidelines, we provide targeted design solutions for a variety of marketing material.
Thank you for 5 fabulous years of design excellence so far and I look forward to what we can get up to next! I so appreciate your strategic approach and quick response time to our varied requests. Very happy to have Sherpa Creative as our creative partner!
Laurie Schertzer, Marketing Coordinator
Deliverables
Brand Strategy
Print & Digital Advertising
Infographics
Presentations
Event Signage
Web Design
Support
Web Development
Signage Application
Printing
Production Services
