Who we are

& why we do design

We help business be better at what they do best.
Your Creative Studio

Your brand’s companion every step of the way.

That’s why more and more companies are turning to Sherpa as a guide to professionally exploring their brand journey. Our team offers a unique approach to design, letting clients customize their own experience while we deliver on promised, quality work. Our clients are engaged business owners of small to mid-sized companies who want a purposeful brand that drives bigger profits.

Sherpa Creative is multidisciplinary, working across all industries in both the private and public sectors. No brand is too small or too large; we customize everything from campaigns to online projects to complement your brand’s positioning and development.


Our first steps, forged years ago, with a passion for design.

Sherpa Creative is managed by partners Brianna Petz and Wade Gilpin. They have worked collectively for the past 15 years, collaborating on many unique brands and projects. Sherpa came together in 2013, with a desire to push companies further both on and offline.

Brianna uses her extensive brand development experience to bring an unparalleled level of detail and creativity to every project. Brianna will collaborate to find the best solution so she can approach every project as an opportunity to take the brand to the next level.

With over 20 years of experience with art direction, Wade has worked with companies of all sizes across a number of industries to strategically evolve brands. A relationship builder, Wade is innately tuned in to the needs of his clients and consistently delivers leading-edge design solutions.


Pull together and achieve more.

We are proud to say that our team is ego free. The right solution is one that works strategically. We find humour in the day to day wherever possible. Up for the adventure, we are prepared to push the limits and get the project through to completion.

When a project requires it, we work directly with creative industry professionals such as writers, photographers, illustrators, social media specialists, analytics, developers, video production agencies etc.

But what’s the difference in working with us? We work directly with you, every step of the way.

Our clients get the attention they deserve from start to finish and ensure a well thought out brand is created with inherent value.
Purpose-driven branding,
every step of the way.