MedApplications

A healthy new brand for this healthcare client.
MedApplications

Together, we can bridge the gap.

MedApplications is committed to helping students get into medical school and reach their goals of becoming healthcare professionals. Through online training, test preparation, and workshops, the team at MedApplications helps prospective and existing students succeed in all aspects of medical school, from applications to interviews to residency matching.

The Challenge

Sherpa collaborated with the marketing team for MedApplications to review, refresh, and reposition the company’s online presence. The focus was to bring the company’s website to the forefront of online mentorship for the next generation of students looking to go on to medical school anywhere in the world.

The Solution

After an analysis of the MedApplication brand, Sherpa prescribed a new, contemporary logo aimed at the medical students with big goals on their minds. The simple and confident architecture of the M/A icon would carry over into the graphics for marketing material and website.

Working directly with the web developers, we designed all visual aspects of the site: layout, typography, content organization etc. Once the full design launched, the site traffic and transactions have grown month-over-month. MedApplications has grown into the leading North American medical consulting firm for the Canadian, American and International medical school and residency admissions process. Visit the site: medapplications.com

Deliverables

Identity Design
Print & Digital Advertising
Website
Whitepapers & Reports
Social Media
Illustration

Support

Web Development
Printing
Copywriting
Social Media

MedApplications

Together, we can bridge the gap.

MedApplications is committed to helping students get into medical school and reach their goals of becoming healthcare professionals. Through online training, test preparation, and workshops, the team at MedApplications helps prospective and existing students succeed in all aspects of medical school, from applications to interviews to residency matching.

The Challenge

Sherpa collaborated with the marketing team for MedApplications to review, refresh, and reposition the company’s online presence. The focus was to bring the company’s website to the forefront of online mentorship for the next generation of students looking to go on to medical school anywhere in the world.

The Solution

After an analysis of the MedApplication brand, Sherpa prescribed a new, contemporary logo aimed at the medical students with big goals on their minds. The simple and confident architecture of the M/A icon would carry over into the graphics for marketing material and website.

Working directly with the web developers, we designed all visual aspects of the site: layout, typography, content organization etc. Once the full design launched, the site traffic and transactions have grown month-over-month. MedApplications has grown into the leading North American medical consulting firm for the Canadian, American and International medical school and residency admissions process. Visit the site: medapplications.com

Deliverables

Identity Design
Print & Digital Advertising
Website
Whitepapers & Reports
Social Media
Illustration

Support

Web Development
Printing
Copywriting
Social Media

Purpose-driven branding,
every step of the way.